DJ Sbu Once Again Displays Creativity In His Marketing Strategy. One thing you can’t take away from DJ Sbu is his ability to market his products. The staunch businessman uses every opportunity to make sure everyone talk about his products.
Take for example his energy drink Mo Faya. Ever since he introduced the drink a few years back, DJ Sbu has been running intensive marketing. He even went to the extend of selling it to Harvard students.
Recently Sbu put up a banner in which he subtly mentioned his competitor Monster, Play and Red Bull.
“I may be new in the game but I promise I’m nit here to be a Monster and Play with your Wings. I’m just here to ignite your mind,” how creative can one get!